Less Detergent. Less Water. Less Cost. More Savings. More Customers.

The #1 Laundry Detergent in the US — Now Helping Philippine Laundry Shops Save More, Wash Better, and Protect Their Machines.

Crafted for high-efficiency machines and safe for all fabrics, Charlie’s Soap protects your equipment, boosts fabric colors, and keeps clothes naturally fresh and soft.

Dear Laundry Shop Owners:

Most laundry detergents in the Philippines are filled with chalk, extra chemicals, and artificial scents. They create more bubbles — and many believe foam = cleaner clothes.

But here’s the truth:

More suds doesn’t mean better cleaning.

More suds means, more banlaw and results to higher electricity and water usage.

Additional chalk, chemicals and artificial scent means higher detergent cost.

Low-quality detergents don’t just clean poorly — they wear down your washing machine faster.

For laundry shop owners, that means:

Higher monthly operating expenses

Shorter washing machine lifespan

Less satisfied customers

The Charlie’s Soap Difference

Charlie’s Soap is designed for laundry shops that demand both high performance and real savings

Why Switch to Charlie’s Soap?

High Efficiency (H.E.) Machine Ready – Safe and effective for modern washers.

Pure Detergent, No Chalk Fillers – 100% cleaning power, no added bulk.

Boosts Fabric Colors – Clothes look brighter and more vibrant after every wash.

Fewer Bubbles, Better Cleaning – No false foaming, just deep clean results.

Saves Water – Only 1–2 rinses needed vs. 3–4 with other brands.

No Fabcon Needed – Naturally soft and fresh, even without fabric conditioner.

Hypoallergenic & Safe – Perfect for newborns, sensitive skin, and people with asthma.

Eco-Friendly – 97% biodegradable formula, safe for your shop and the planet.

#1 Detergent in the US – Trusted by American households for decades.

Cost Savings Comparison

Charlie’s Soap is crafted for laundry shops who want performance AND savings.

Powder Savings

Liquid Savings

Banlaw Challenge (Water Savings)

With over 10,000 reviews on Amazon and trusted as a leading US brand, Charlie’s Soap has been the choice of thousands of households and laundry shops across America — now available for you here in the Philippines.

(Top reviews from the United States)

"Best laundry soap ever! Not only is Charlie's effective, it is economical, environmentally friendly, and gentle. Unexpected plus: Despite ongoing efforts to keep my 10-year old washing machine tub clean, it still smelled of mold. After about 8 loads of laundry using Charlie's, the musty smell has disappeared. Our clothes, bedding, and towels are fresher and cleaner. And no need for fabric softener!" - NTuck ⭐⭐⭐⭐⭐

"I've found my forever detergent! I've always had extremely sensitive skin and have struggled to find a detergent that doesn't irritate me AND that actually cleans my clothes. Well, this is it! Charlie's laundry powder leaves my clothes very clean and smelling good. There are no fragrances or perfumes, just the fresh scent of cleanliness! When doing laundry, I also use the white vinegar in the softener basin for added cleaning power and it works nicely alongside the powder. I appreciate how often times you don't even need a full scoop of the powder since it really is so concentrated! Because of the fact, this bag lasts quite a while, at least a few months (and I'm always doing laundry.) I highly recommend this to anybody, but particularly to those with sensitive skin and high standards." - Ash ⭐⭐⭐⭐⭐

"I've probably used a dozen+ different eco-friendly laundry detergents over this years, and this one is absolutely the best to date. Even beats out the top-end Biokleen was I using before." - Just M ⭐⭐⭐⭐⭐

"This is a great general use laundry detergent, that lasts a long time and cleans well, with no artificial scents. My wife does a load of laundry at least 55 times a week, and this bag lasted us 26 months. In our machine, we do not even need to use the amount specified. It's a great product!"- K. Honeyager ⭐⭐⭐⭐⭐

"We've been using Charlies soap for over 10 years, and I honestly can't imagine switching to anything else. It tackles even the dirtiest loads (farm clothes, kids messes-you name it!) and always leaves everything fresh and truly clean without any heavy perfumes or residue. I love that it works equally well with both city and well water-such as a rare find. The fact that it's hypoallergenic, fragrance-free, and eco friendly is just the cherry on top. If you're looking for dependable, gentle, and powerful detergent, this is it. One bag lasts forever and is worth every penny!" - C. Blum ⭐⭐⭐⭐⭐

"I started usung Charlie's soap laundry detergent after getting tired of the heavy scents and suds from my old brands, and it's been a surprisingly refreshing change. What really stands out is how simple the formula is-just pure soap, soda ash, and salt-so there's none of the funky fillers or fragrances that give me headaches or irritate my skin. My clothes come out clean and soft without that film some detergents leave behind, and it's gentle enough that my daughter eczema hasn't flared up once since we switched. I love that it's concentrated, too, so a little goes a long way, and the powder dissolves completely even in cold water withoutt any gritty residue in the washer's drum.

Of course, it's not perfect. Because it's fragrance-free, you don't get that "fresh laundry" smell that some people love, and if you're used to big, baby suds it can feel like nothing's happening even though it's working. I did notice that really greasy stains sometimes need a pre-treatment boost-Charlie's soap is great for everyday dirt and sweat, but I still keep a staind stick handy for motor oil and heavy food spills. It's also a bit pricier per load than supermarket brands, so if you're on a tight budget, the up-front cost can sting, even though you technically use less with each wash." - Sam ⭐⭐⭐⭐⭐

Shopee and Lazada Customers Feedback

"The best fragrance free detergent in the Philippines. I would totally recommend this if you have baby/kids/ fragrance sensitivity. It might seem expensive pero you really don't need to put a lot kasi concentrated talaga sya." - annabanana07646 ⭐⭐⭐⭐⭐

"

I'm glad that meron mas malaking size, been using this product for 3 yeards already." - pankeki-keki ⭐⭐⭐⭐⭐

"

"Thank you so much sa item. Mabilis shipping ni courier, na received ko kaagad. Okay naman yung items and maayos pagkakabalot." - e******j ⭐⭐⭐⭐⭐

"Arrived on time. Well packed." - dheyy_seri ⭐⭐⭐⭐⭐

"Excellent! Perfect for laundry business. Superb!" - e****8 ⭐⭐⭐⭐⭐

"Excellent! Excellent! Excellent! Repeat buyer ako nito...maganda ang quality lalo na kapag ginamit sa AW machine." - missgwafa ⭐⭐⭐⭐⭐

"Love this. No fragrance and a little goes along the way. Shifted to this as my regular detergent. Great product! Seller shipped securely!" - i******t ⭐⭐⭐⭐⭐

"Superb. Superb. Great! Good purchase! 1st and 2nd pic is after 15 min na turbo clean then 4 hours na babad. 3rd pic after without flash ng camera. Ung last pic may flash ung camera. Thanks seller! Kaka received ko lang kaninang umaga then tinry ko na agad bago maglaba dahil natengga during bakasyon." - angel_lou3 ⭐⭐⭐⭐⭐

"

Great! AWM. Haven't tried it yet but I hope it works. Will update my review upon trying. All items arrived complete and fast.

Update: We've tried it na and it works naman. Kita yung dumi dumi natanggal. You just have to follow instructions carefully." - jamtare97 ⭐⭐⭐⭐⭐

"Was able to clean my washing machine. Tablets are already crumbled, but that's fine since you have to do that anyway. Works as intended. Well packed and shipped immmediately. I got the correct item. Thanks seller!" - tetrojensen ⭐⭐⭐⭐⭐

"Used it already. My AWM is now shiny and smells clean. Thank you seller!" - r*****n ⭐⭐⭐⭐⭐

"The package great and no damage at all and the shhipping is fast. Edit: Just used it and it really help remove the dirt on our washing machine. Great product." ⭐⭐⭐⭐⭐

"

Good. It helped clean my washing machine. Washing machine cleaning only, to be dissolved in water.

The washing machine tables arrived undamaged. I followed by dissolving 2 tablets in water of the washing machine's tub. Nakatulong naman malinis washing machine. Nabawasan baho at dumi. Needs additional applications though." - manansala-archibald ⭐⭐⭐⭐⭐

"Good. Satisfied. Complete order. Secured packaging. Nice quality of the product. Delivereorder from your shop." - kirstenceea

"Thank you for delivering the item very fast, it's well packed and very useful in our washing machine. We always purchase these items from my husband's account..anyway very satisfied..." - j*****s ⭐⭐⭐⭐⭐

"Thank you po so product and maayos dumating sa amin. Naka pack naman ng maayos. Thank you seller bibili ulit kami soon. Happy buyer here!" - daniczzzzz ⭐⭐⭐⭐⭐

Faqs

1. What makes Charlie’s Soap different from other detergents?

Unlike regular detergents filled with chalk, fillers, and strong perfumes, Charlie’s Soap is made from pure, concentrated detergent. It cleans deep into fabrics without leaving residues, making clothes brighter, softer, and safer for sensitive skin — all while protecting your washing machine.

2. Is Charlie’s Soap really more cost-efficient?

Yes! One small scoop (15g) of Charlie’s Soap Powder can wash 7–8 kilos of laundry — that’s only ₱5.69 per wash, compared to ₱12.00 per wash using other brands. Plus, you’ll save up to 50% on water bills since it only needs 1–2 rinses instead of 3–4.

3. Is it safe for babies and people with sensitive skin?

Absolutely. Charlie’s Soap is hypoallergenic, fragrance-free, and dermatologist-tested. It’s suitable even for newborns and people with asthma or allergies because it leaves no chemical residues that can irritate the skin.

4. Can I use Charlie’s Soap for high-efficiency (H.E.) washing machines?

Definitely. Charlie’s Soap is specifically formulated for H.E. machines, producing fewer bubbles but more cleaning power. It reduces residue build-up inside washers, helping them last longer and perform better.

5. Is Charlie’s Soap really trusted in the US?

Yes — it’s the #1 Laundry Detergent in the US, trusted by over 5,000 verified Amazon reviews and used in thousands of American households and laundromats. Now, it’s finally available in the Philippines to bring the same world-class quality and savings to your home or business.

Testimonials

John Doe

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Jane Doe

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Get in Touch

We’d love to hear from you! Whether you have questions, feedback, or simply want to connect, our team is here to help. Reach out today and let’s stay connected.

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